Virtual Reality in business Marketing
Virtual Reality in business Marketing According to Geer (2017), in the world of marketing, the virtual reality introduces a new platform for business that eases companies to interact with its customers. Virtual Reality brings many benefits of it business marketing. It facilitates companies in approaching its clients such as in video marketing, testing of the product, and also VR changes the time production and product’s time in the marketplace, improved customer connection as well as improved sales. Geer (2017), found that “AS of 2016, it is estimated that up to 96 per cent of B2B companies have engaged video marketing, of which, 73% acknowledged a positive ROI impact. The VR concept comes in handy in the video marketing by offering a 3-D dimensional experience”. Furthermore, Geer (2017), indicates that the sensation of using video marketing by using virtual reality program assists the marketers or companies to promote their concepts in the more realistic way due to ...